Almost 125 years ago to the day, on 1 July 1899, engineer Carl Miele senior and businessman Reinhard Zinkann found Miele & Cie. with their first product: a cream separator. What begins with eleven employees in a former grain mill in the small town of Herzebrock is to develop into a globally successful high-tech company with more than 22,000 employees in 49 countries and a turnover of € 4.96 bn. More than almost any other company, Miele stands for quality and durability - and has thus become one of the most respected brands in German economic history. A journey through 125 years of striving for quality and pioneering spirit.
To mark its 125th anniversary, Miele is launching a range of promotional appliances which, depending on the model, come with an extended warranty and attractive additional features. The range of refrigerators and freezers is extensive and includes two wine units as well.
Miele celebrates its 125th anniversary this year – and confirms its leading role in laundry care in terms of quality and durability for almost as long. Washing machines and tumble dryers from Miele impress with their outstanding consumption values, top performance and maximum ease of use. What's more, the premium manufacturer is the only one in the industry to test its appliances for a 20-year service life. The company is now celebrating its anniversary with attractive promotional models that offer convenient features at a lower price point or come with a 125-week extended warranty. The laundry care models will be available from March 2024.
An enduring pledge – The Miele family company has stood for quality and sustainability since 1899. The premium manufacturer is now celebrating its birthday with a wealth of attractive promotional models across all product groups as well as a free 125-week extended warranty. This applies to all 125 Gala Edition models which include built-in kitchen appliances in a new obsidian black matt design. The campaign is scheduled to run from February.
In the year that marks 125 years of the company, Miele is prolonging the warranty period on selected anniversary models by 125 weeks. With the purchase of one of around 50 special Miele models, customers are granted a guarantee period lasting almost four and a half years instead of the statutory 2 years. The international campaign started in Germany in February and will run until September 2025.
The ArtLine series of built-in appliances in noble obsidian black matt was first presented by Miele last autumn. To mark 125 years of Miele, the company is now offering a free 125-week extended warranty – on top of the statutory Miele guarantee. These elegant handleless appliances blend in with virtually all living styles and combine effortlessly with many materials and colours. This promotion comprises ovens, compact microwave combination ovens, a combination steam oven, warmer and vacuum drawers, a built-in coffee machine and a wine storage unit. These are joined by induction hob units with a special matt black ceramic glass finish. A cooker hood, a freestanding fridge-freezer and front panels for fully integrated dishwashers in the same colour tone complete the 125 Gala Edition range.
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